Launching fall and winter seasons with our worldwide partners, in Chamonix
In Chamonix, facing Mont-Blanc and surrounded by fall colors, we hosted our International Winter Seminar, bringing together over 100 partners and distributors from more than 20 countries.
Over these three intense days, we introduced the new 25/26 season products, marking the transition from summer to winter.
Each day was dedicated to one of our brands (Sidas / Sidas Academy + Shoo-IQ / Therm-IC), with conferences in the morning and workshops in the afternoon.
Some of the highlights were:
• a popcorn night featuring the screening of two films sponsored by Therm-IC 🍿
• a beginner biathlon session in a unique setting (with running instead of skiing) 🏃🏻♂️➡️
• an awards ceremony to celebrate the people, ideas, and partners that make our group strong worldwide 🏆
This week was also the occasion to celebrate the group’s 50th anniversary. The closing “white night” party, just like the one held in June for our France-based teams, was a lively moment for everyone to celebrate this milestone together.
After sharing these moments together, we are proud of what we've achieved so far, and we look forward to the years ahead.
